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USI Università della Svizzera italiana Master of Science in Cognitive Psychology in Health Communication
USI Università della Svizzera italiana

Master of Science in Cognitive Psychology in Health Communication

Lugano, Switzerland

4 Semesters

English

Full time

Sep 2024

CHF 4,000 / per semester **

On-Campus

* 30/04/24 for non-EU/EFTA; 30/06/24 for EU/EFTA

** applicants whose official residence was in Switzerland or Liechtenstein at the time of the final high school exam - Maturità - pay a reduced semester fee of CHF 2,000 per semester

Introduction

Master of Science in Cognitive Psychology in Health Communication

The Master in Cognitive Psychology in Health Communication is a joint programme offered by the Faculty of Biomedical Sciences of the Università della Svizzera italiana (USI) and the Faculty of Psychology of Vita-Salute San Raffaele University of Milan (UNISR).
The programme offers a Master's degree in cognitive psychology with interdisciplinary training in psychology, neuroscience, health communication, organizational behaviour, and management. The focus of the programme is on the intersection between the theoretical foundations of cognitive psychology and communication applied in the context of health.

Cognitive psychology is the study of all mental processes that drive simple or complex behaviours, both normal or pathological. These processes include verbal and non-verbal forms of communication, implicit and explicit memory, perception, attention, consciousness, problem-solving, decision-making, gratification, and more. Students admitted to the programme will receive advanced theoretical training in neuroscience and modern psychology, learn advanced research methods in psychology and health communication, and gain knowledge of various statistical techniques and tools for analyzing human behaviour in research labs, clinical departments, health frameworks, and companies.

The central goal of this programme is to familiarize students with the latest research and practices in these areas and help them translate and apply this knowledge in various working environments, including health psychology, communication, management, and marketing.

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Admissions

Scholarships and Funding

Program Tuition Fee

Career Opportunities

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